Challenges

Utahskis.com was facing the issues of low traffic, conversion, and checkout abandonment despite having a wide range of audiences and thus needed to increase audience reach and devise a cohesive strategy for retargeting online customers. Digimid conducted a Site Audit using multiple in-house tools to discover ranking and problem areas for on-page and off-page content, listings, funnel leakage, etc., and presented with a detailed strategy to remedy the issue.

Solutions

UtahSkis partnered with Digimid to enhance the store’s online presence, we carried out

• Website Conversion rate optimization (CRO)
• UX/UI re-design Link building
• social media management
• Email marketing automation.

Results

UtahSkis experienced a tremendous increase in their overall revenue due to our practices. Other improvements include:

• Significant Improvement in organic traffic due to link building and on-page optimization.
• Conversion rate increased by 50% after UI/UX redesign by Digimid.
• The bounce rate has reduced by 28% as the overall site performance increased.
• Email specific revenue is up by 62% due to the email automation efforts of the Digimid marketing team.
• Social engagement also experienced an all-time high.